General Information Required to Create a GMB

Information Required to Create a GMB

Every day many people ask me what information i need to do to create a Google My Business profile, to help those and anyone else looking for what general information required to create a Google My Business profile.


What is Google My Business?

Google Business Profile formally called Google My Business (GMB) is one of the best local search ranking factors.

Having a Google Business Profile give you access to rank in local search and show your business on Google maps. If you are a local business you must have a Google Business Listing.

If you don't have a GMB profile, then learn how to make one from this video, and all the information you need for GMB is mentioned below



What Information is Required to Create a Google My Business? 

Before you start you must know Google have some guidelines for what type of business are eligible to make a Google business listing, you can check it from Google My Business Document 

If your business is qualified for a Business Profile on Google then with a few important pieces of information mentioned below you can live your Business Profile for everyone on Google.

The General information that is required for GMB.

  • Business Name
  • Categories
  • Business Address / Service Area
  • Business Hours and Days
  • Website / Landing Page URL
  • Business Phone number
  • Description
  • Business Attributes  
  • Business Images / Videos 
Information Required to Create a New Google My Business

  • Business Name 

A business name is a name your business is known by for Google Business Listing you need a business name. if you have a registered business name you can also use that. 

If you want to add your service to your business name you can add like - Mike Bike Repair Services 

  • Business Categories

For Google Business Listing, Category is one of the most important factors, and one of the top ranking factor for GMB Ranking you must use the correct business category to take full advantage of Google My Business.

You can change your business Category anytime with Google Business Listing.

  • Business Address / Service AreaGMB Business Address and Service Area

According to Google -  
If your business either has a physical location that customers can visit, or travels to customers where they are, you can create a Business Profile on Google
You need a business location or service area for creating a Google Business Listing and also an address to verify Google My Business listing.

Service Area - if you have a service-based business (plumbing repair, mechanic) you can make a Google Listing with the service area mentioned in your Google Business Listing.


Note -
For any type of  Google My Business Listing you need to verify your listing before Google make it live for public. 

Business Hours and Days

  • Business Hours and Days

Your business hours are one of the most important. Why? If your business hours are listed on your My Google Business, users are more likely to trust your service.

It also helps the local users find your business working time to reach you at the correct time to access products and services offered by your business. 

  • Website / Landing Page URL

A landing page/website, increase your chances of more clicks from search when the user wants to know about your listing. You can also use Google Sites / Blogger or your Social Media page for your website. 

GMB Business Phone Number

  • Business Phone Number

Having a business phone number will allow users to directly call your business which leads to better customer service and satisfaction. With a business phone number, you verify your Google My Business listing.

  • Business Description

Your business description is a crucial part of your Google listing. having a description is a quick overview of you what your company is what you do, what makes it unique or what its USP, products or services you offer.
 
A business description helps search engines learn about you and rank you for local queries. Read more on How to write a business description.

Business Attributes

  • Business Attributes

Business Attributes are now available only in Google Business Listing, it helps you show customers know details about your business. Also, your business attributes help your business stand out online. 

With business attributes, you can share the uniqueness of your business like Wi-Fi services, Outdoor Seating, LGBTQ Friendly and more about your business.



GMB Business Images Videos section

  • Business Images / Videos 

Having images in your business give your user a view of what your business looks like from the outside or inside. 

It also helps them find your business location if your location is miss match in Google Maps.


Summary

Having a Business Profile on Google is easy, Not every business need all the information, some business only needs what they want to show to users and some need to show all the information to make a good relationship with the users.

But Google recommends using all the information that you have, it helps them boost your business in search and help the local customers find you and all they want to connect with you.

The business information works like this, If you have a restaurant you must show users what your business looks like, what food you have how it looks and the cost.
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